The Coriental watch brand

Not much is known. The brand Coriental is not even listed in Mikrolisk.

I have only found a few Coriental watches on the net:

If you take away the first "C" and last "AL" it spells "ORIENT"...

It seems to be a common assumption that brand names like CORIENTAL, ASEIKON, BASEIKONE, LESEIKORI and ACITIZENO for some reason where invented to take advantage of the rising popularity of japanese watch brands in the 70s. 

Some speculate that the buyers could wipe out the first and last letters and then pretend to have a genuine ORIENT or SEIKO. And then my Coriental would end up looking something like this:

It's not centered on the watch and it would still have the characteristic logo stripe. It doesn't make sense. Maybe Coriental did start out as a homage/cheat brand but eventually grew into a brand in its own right?